Posted
Field Marketing Manager M/F/D - DACH
- Software Development
- Enterprise Software
I’m interested
Free account · stay hidden from your current employer
Your interest is shared with employers only as an anonymized demand signal.
Introduction
We're growing our EMEA Marketing organization and are seeking an experienced Marketing Manager – DACH to drive brand awareness, demand generation, account-based marketing, and pipeline progression across Germany, Austria, and Switzerland. You'll partner closely with sales teams focused on Banking, Financial Services, and Insurance (BFSI) to accelerate growth and revenue.
Tasks
- Own DACH marketing strategy and execution across awareness, demand generation, and pipeline acceleration
- Develop and execute integrated marketing campaigns that drive measurable results
- Partner with sales leadership to align marketing programs with business objectives
- Drive Account-Based Marketing (ABM) for strategic accounts
- Manage regional marketing plans, reporting, and optimization
- Execute events, tradeshows, and customer-facing programs
Requirements
- 7+ years of B2B marketing experience in field marketing, demand generation, or ABM
- Experience marketing to Banking, Financial Services, or Insurance industries
- Strong stakeholder management and sales partnership skills
- Experience developing integrated multi-touch marketing programs
- Experience with named-account ABM strategies
- Willingness to travel and work independently
- Experience with AI, cloud, data platform, or emerging technology solutions
Benefits
- At Siemens Software, flexibility is how we work—hybrid by default, built on trust and autonomy
- You'll grow through real projects, strong technical peers, and global mobility, backed by the scale and benefits of an industrial software leader
- Siemens offers health and wellness benefits to employees; you can access the benefits available in your country via the link: https://jobs.sw.siemens.com/benefits/