Posted

Field Marketing Manager, DACH

by mistral.ai

  • Artificial Intelligence
  • Software
  • Technology
Munich, Germany
Hybrid
Full-time
Professional or Experienced
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Introduction

As Field Marketing Manager for the DACH region, you will own and execute Mistral's field marketing strategy, driving brand awareness, demand generation, and revenue growth. You'll lead the end-to-end planning and delivery of external events, owned events, localized campaigns, ABM initiatives, and partner marketing activities.

This role is ideal for a strategic thinker and hands-on project manager who excels in a collaborative, high-growth environment. Your work will directly advance our mission: delivering frontier AI to the world's leading organizations to solve their toughest challenges.

Tasks

  • Own the regional field marketing plan and budget for the DACH region aligned to go-to-market objectives.
  • Partner with regional sales leadership to translate territory priorities and target accounts into field marketing programs.
  • Execute the plan of field programs from end-to-end across third-party conference sponsorships, Mistral-owned events (e.g., summits, roundtables, forums), account-Based Marketing (ABM) programs and campaigns.
  • Manage project timelines, vendor relationships, logistics, and speaker coordination with precision.
  • Allocate and optimize the regional marketing budget aligned with field marketing objectives.
  • Monitor and report on progress against objectives and the regional territory plan. Analyze campaign-level results, extract learnings, and iterate on strategies for continuous improvement.
  • Proactively engage with key stakeholders to ensure program success from sales, product marketing, demand gen, comms, public affairs.

Requirements

  • 5+ years of experience in field marketing, with a focus on owned events, conference sponsorships, partner marketing, and ABM.
  • Enterprise B2B tech background, with a deep understanding of enterprise selling and B2B tech business models.
  • Proven experience managing field marketing programs in the DACH region.
  • Strategic thinker and problem solver, able to translate business needs into actionable field marketing plans.
  • Strong project management skills, with the ability to deliver in a fast-paced, high-growth environment.
  • Fluent in German and English.
  • Self-starter mindset: Result-oriented, resourceful, innovative, and intellectually curious.
  • No ego, highly committed, with a growth mindset and the ability to quickly grasp complex topics.

Benefits

  • Healthcare coverage
  • Parental leave
  • Retirement plans
  • Relocation support
  • Wellness programs
  • Meal and transportation allowances
  • Other location-specific perks
mistral.ai

mistral.aiParis, France

Industry
Artificial Intelligence